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Retail BI applies the principles of product affinity and Market Basket Analysis to business data to reveal the hidden connections between products and discover patterns in customer behaviour. Read article >>
IBM’s Watson is one in a series of path-breaking innovations that are set to trigger a new wave of evolution in BI and analytics where the lines blur between BI and AI. Read article >>
Vendor scorecards offer concrete metrics for supplier reviews and Joint Business Plans while facilitating long-term collaboration for mutual benefit of suppliers and retailers. Read article >>
Advanced retail Business Intelligence (BI) solutions leverage RFM models effectively to help retailers with their direct marketing efforts and better target their promotions and loyalty programs. Read article >>
Mobile Business Intelligence and Mobile Analytics are helping retailers with decision-making on the go and quicker responses to fast-changing retail markets Read article >>
In Conversation with Peter S. Fader
Peter S. Fader, Director, Wharton Customer Analytics Initiative, cautions that there is a need to draw a clear distinction between customer service and customer centricity. Read interview >>
Multichannel retailers have to leverage cross-channel synergies and build advanced analytical capabilities to successfully deliver consistent shopping experiences across channels. Read article >>
Retailers can build competitive advantage by leveraging every customer moment of truth to offer superior store experiences and personalized engagement across various retail touch-points. Read article >>
Mobile Applications (Apps) from retailers offer high engagement and quick results to shoppers on the move and are an excellent platform for retailers to connect with their customers. Read article >>
Whether you are managing high fashion, seasonal items, or specialty retail, applying some powerful techniques and metrics can help ensure that you have smart assortments in your store shelves Read more & watch webcast >>
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